News and Press

Dean Cummings: Tusk & Meteorite Mountain Descents

Dean Cummings of H20 checks in with Polarmax, providing some incredible video from his Tusk & Meteorite Mountian Descents.

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May 25, 2011

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Longworth Industries Makes Blankets for Japan Earthquake Victims

Longworth Industries, manufacturer of Polarmax®, AYG™ and XGO® branded apparel, has created over 500 blankets to be donated to Japanese earthquake victims.

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April 8, 2011

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Congrats to Ashley Battersby for being invited to Nine Queens

Congratulations! to Ashley Battersby for being invited to and competing in this year’s Nine Queens Competition. Nine Queens brings many of the best skiers in the division together for a week of fun and competition. We are glad to have Ashley on our Pro Team, and are proud of all her accomplishments. For more information about the Nine Queens competition, and more videos check out the Nine Queens Website

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April 4, 2011

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Longworth Industries Hires Lauren Price As Marketing Product Manager

Price To Manage Product Development for Polarmax, AYG and XGO Brands

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March 21, 2011

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Polarmax Names Agency & Rep of the Year

02.17.2011– West End, NC – Longworth Industries, parent company of Polarmax, XGO, and AYG 365’s branded technical base layers, is proud to announce Robb Sports takes home the Agency of the Year award, and Patti Fisher is named Rep of the Year for 2010. In their first year representing Polarmax, Rob Robinson, Dan Williams and Bill Kendall opened many new doors and increased sales across their Southeastern U.S. territory. Rob Robinson, Principal at Robb Sports said, “Polarmax is a great partner, with at-once shipping and fantastic customer support. The Polarmax brand and exceptional product quality compliments our mix of core [...]

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February 24, 2011

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The Ultimate Adventure: Climbing Mt. Kilimanjaro

This past fall, Polarmax and Backpacker Magazine teamed up with Cotton Incorporated and Zara Tours to offer the Kilimanjaro Ultimate Adventure Giveaway. Among over 8,000 entries received, the lucky winner was Brian Miller, and he got the amazing opportunity to climb Mt. Kilimanjaro with noted adventurer and author Macon Dunnagan in January. This past month, Brian and two guests were flown to Africa–where they embarked on an exhilarating journey through the diverse Tanzanian landscape to the mystical summit of Kilimanjaro. Equipped with Polarmax’s TransDRY cotton base layer apparel and guided by Macon’s storied climbing expertise, the group summited successfully! Here [...]

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February 8, 2011

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Ashley Battersby Wins Breck Dew Tour!

Polarmax Pro Team athlete Ashley Battersby takes Gold at the 2010 Dew Tour in Breckenridge, Colorado. “It’s an honor to be the first woman to win slopestyle on the Dew Tour, and I think it sends a message to all the girls out there that our sport is coming up fast.”

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December 23, 2010

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Longworth Industries Hires 5280 Marketing Group

Longworth Industries, the exclusive manufacturer and distributor of Polarmax, XGO and AYG technical base layers, is pleased to announce the addition of the 5280 Marketing Group to represent Polarmax and AYG products in the Rocky Mountain territory.

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December 3, 2010

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